Lakme-Introduces-New-9-to-5-Primer-Matte-Lip-Color

Hello ladies..!                                                                                                                                                    Lakme 9to5 has recently launched its first ever Primer+Matte Lipsticks (Rs. 480 for 3.6g.), which have “built in primer” that comfortably glides onto the lips and prep your lips to lock in color for a long wearing. This built in primer evens out your lips resulting in a flawless 12 hours non stop matte finish without any crease formation onto the lips. These lipsticks are available in 30 beautiful shades with an intense color payoff and smooth application. These lipsticks ensure that you do not need any touch ups for 12 hours with a long lasting effect.                                                                                                                                               

DIFFERENTIALS PRODUCT CLAIMS :              

  • Built-in primer formula
  • 12 hours non stop matte finish    
  • 12 hours long stay
  • Smooth application
  • Rich color payoff                                                                                                                      
  • Light and comfortable on lips
  • For best results follow it up with a Lakme 9to5 lip liner                                                                                                                                                                                                                                                              IMG_0316.JPG                                                                                                                                                          What actually I liked in the product :
  • Easy glide on
  • Rich and vibrant color payoff      
  • Light and comfortable to wear
  • Packaging is great in a rose gold color  
  • 30 shades for every skin tone                                                                                                                                                                                                                                               Disappointments :  
  • It’s a big disappointment that what this product is claiming is not upto the expectations.
  • It is definitely not going to give you a 12 hours long stay
  • It is highly transferable
  • You will need touch ups
  • It has a slight hint of shine and does not have a complete matte finish                                                                                                                                                                                                                                                                                                                                                                   Finally I would recommend that Lakme 9to5 Lip and Cheek range was far better than these lipticks in the category of matte lip colors which are non transferable with a great stay even. Also, there are lot more good options for matte lipsticks with a good staying hours, hence you can go for them instead. For me it is a 3/5.                                                                                                                                                                                                                                                                                                                
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